Although there’s no denying the rising importance of the digital realm, the physical store is still at the heart of a consumer’s shopping experience.

However, the retail industry is evolving rapidly and changing consumer expectations mean that retailers must rethink and reinvent the role of the store in supporting new shopping journeys. NCR helps retailers navigate the new landscape with confidence and innovation.

NCR understands the challenges that retailers are facing. Consumers want more personalized shopping experiences and demand choices in the way they research, shop, and pay for the goods they buy. Meanwhile, retailers are looking for the best ways to deliver flexibility for a superior consumer experience even while contending with more sources of competition than ever before and the pressure to improve their margins.

The NCR Store Transformation solution offers industry-leading technology that meets the needs of both the retailers and consumers. Our solution enables engaging and flexible shopping experiences that make consumers feel their in-store time is well spent, encouraging them to return time and time again. The solution also helps retailers solve for increasing labor costs and provides multiple checkout opportunities, empowering self-service, reduced wait times, and a simplified checkout process.

We believe in creating seamless, convenient shopping experiences that create more meaningful interactions between shoppers and store associates that not only earns loyalty, but also delivers on your brand’s promise.