NCR Advanced Marketing Solution software helps you keep your customers coming back for more by creating and managing relevant promotions and incentives. Streamline the time you spend managing promotion delivery by eliminating unnecessary systems and processes with one of the most comprehensive, flexible and consumer-specific, multi-channel offer management solutions in the market.
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NCR ADVANCED MARKETING SOLUTION - Tailored experiences that build your best shoppers
Drive consumer loyalty with highly targeted promotions and incentives using NCR’s Advanced Marketing Solution (AMS).
Boost sales and margin
Create and distribute targeted offers to reward your best customers, keeping them coming back for more. NCR Advanced Marketing Solution (AMS) takes data from multiple sources and converts it into targeted, relevant messaging that can be delivered across any sales channel. Grow revenues without giving up margin by increasing shopper frequency and transaction size.
Validate in real time for fraud deduction
Help reduce both customer and associate fraud during the transaction process to achieve substantial benefits for your bottom line. With updates to all channels in real-time, our solution deters fraud due to misuse of associate discounts, copies, code breaking and timing.
Increase labor savings and operational efficiency
Designed to minimize IT involvement in executing marketing promotions, Advanced Marketing Solution (AMS) automates the time-consuming manual offer management process. The easy-to-use solution enables rapid deployment and responsiveness, consolidating functions for substantial time savings.
Optimize existing systems
Use existing systems and extend their lifecycles. By seamlessly integrating with your current systems (such as point-of-sale, data warehousing and CRM), this robust application helps you enhance – not replace – the structures you already have in place.
NCR Advanced Marketing Solution (AMS): Taking Loyalty to the Next Level
Today’s shopper is unique and expects to be treated that way – a one-size-fits-all communications strategy won’t work for fostering effective, repeat customer engagements. By asking shoppers about their preferences, you can learn more about how each customer wants to engage. This improves the customer experience, provides stronger engagement, and results in greater customer lifetime value.
NCR AMS is a comprehensive, flexible and consumer-specific offer management solution that can help achieve this meaningful engagement. The industry’s leading omni-channel promotion, loyalty and rules engine, the application is an intuitive, responsive tool for creating, deploying and managing promotions and facilitating consumer loyalty across your enterprise. The application also helps streamline promotion delivery and reduce operations/IT support.
Benefits across your enterprise
From marketing to merchandising, across sales, loss prevention and operations, our solution can positively impact every area of your business:
Comprehensive capabilities to support your program
Our modular platform is fully customizable depending on your specific needs and goals:
Create a virtually limitless number of offers, messaging and rules triggered by events (item scans, transaction size, date, time of day and more). Empower associates and assist selling efforts with real-time messaging to associate and customer displays, eComm shopping carts, printed and electronic receipts.
Load to Card
Capable of personalizing offers down to the customer/ store level, NCR AMS facilitates targeted promotions in a matter of minutes via an intuitive user interface. Its robust technologies enable complex rules for the many types of discounts and offers you require to keep shoppers captivated.
Customer Targeting & Loyalty
Personalize down to the individual shopper. Communicate to specific segments identified in your current CRM or created in the AMS application, and manage enrollment and customer data. This module also provides the ability to create, execute and manage (new and existing) point and continuity programs.
Third-Party Offer Management
Manage the multitude of third-party offer providers formed in the wake of the digital coupon revolution with NCR Cloud Connect. Our cloud-based service enables third-party providers to be certified on our standard interface, eliminating the costly custom integration required for each provider.
Real-time dynamic customer data management
With our optional Enterprise Preference Manager (EPM) module, you can manage the creation, collection and targeting of real-time customer preferences. Preferences may include favorite brands/departments, preferred communication methods, receipt types and many others that give customers an active role in the offers and promotions they receive.
When integrated with our AMS solution, EPM empowers you to respond to merchandising priorities and competitive pressure within minutes by understanding your customers’ shopping behavior and preferences. This easy-to-use, retail software for simplified and effective multi-channel marketing enables you to:
Wide-ranging solution functionality
Customer Targeting (Loyalty)
Preferences (Optional module: Enterprise Preference Manager)
Why chose NCR AMS
Our solution takes data from multiple sources and converts it into targeted, relevant messaging that can be delivered across any sales channel.
Features and Benefits
With this powerful tool, you can: