NCR CONSUMER MARKETING and loyalty

Identify, understand and engage your most <g2>valuable customers.<g2>

A data management, loyalty and marketing platform for restaurant marketers.
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Unify your data to drive loyalty and revenue

  • Optimize your marketing campaigns using experiential and transactional data
  • Reallocate your dedicated campaign management staff to other priorities through automated marketing programs
  • Identify and reward high-value customers while deprioritizing marketing spend on lower interaction customers
  • Understand the potential lifetime value of your customers and deliver timely, relevant offers
  • Use spend and non-spend data to gain deeper insight into what your guests value so you can focus your marketing efforts on driving repeat visits

Let the system work for you

No marketing staff? No problem. Our solution makes marketing easy with automated triggers, scheduled campaigns and tech that just keeps getting smarter the more you use it.

  • No more having to manage your marketing daily—automated campaigns do the work for you
  • Easily set up the system to start or stop sending communications based on pre-defined triggers or events
  • Mix up your marketing for older guests and digital natives alike, using both text and email

Use data to boost check size, loyalty and more

Focus your marketing efforts and budget on high value customers instead of customers who have already churned.

  • Easily identify and target customers who will spend more with you
  • Know which guests need an incentive to return and who will purchase at full price
  • Increase your average check size by recommending additional menu items you know each individual guest will love
INFOGRAPHIC

Transform the way you <g>identify, understand and motivate your most valuable customers<g>

The NCR Consumer Marketing Platform enables you to create and deliver unified guest experiences that matter, enriched with and continuously informed by data.

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Key Features

The impacts of Consumer Marketing

Increase Revenue
Optimize your marketing campaigns using experiential and transactional data.
Optimize Your Labor
Reallocate your dedicated campaign management staff to other priorities through automated marketing programs.
Protect Your Margins
Identify and reward high-value customers while deprioritizing marketing spend on lower interaction customers.
Increase Lifetime Value
Understand the potential lifetime value of your customers and deliver timely, relevant offers.
Boost Loyalty
Use spend and non-spend data to gain deeper insight into what your guests value so you can focus your marketing efforts on driving repeat visits.
Consolidate Vendors
Manage email/SMS marketing, promotions and offers, loyalty and campaign management in one application—from one source.
whitepaper

The Loyalty Iceberg: Creating <g2>human-centered experiences<g2>

For a long time, customer loyalty focused on two things: signups and discounts. The commonly accepted thinking was to capture email addresses and send promotions to increase transactions. But we now know that, when it comes to creating enduring customer relationships, transactions are just the tip of the iceberg. A customer must choose you over the competition over and over—for reasons beyond price.

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BUILT BY INDUSTRY EXPERTS

Our restaurant POS solutions are built by industry experts to help <g2>increase guest engagement, speed and efficiency.<g2>

Aloha POS hardware
Silver Pro
Ideal for restaurants looking for a simple cloud-based solution.
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Aloha Essentials
Ideal for restaurants that need more robust capabilities for off-premise and restaurant management.
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Point of Sale
Customer Care & Onboarding Support
Payment Processing + EMV
Basic Loyalty
Restaurant Grade Hardware
Email Marketing
Optional add-on
Online Ordering
Optional add-on
Contactless Order & Payments via QR Code
Optional add-on
Advanced Reporting & Business Intelligence
Optional add-on
Gift Cards
Optional add-on
Advanced Loyalty and Marketing
Optional add-on
Optional add-on
Kitchen
Optional add-on
Optional add-on
Digital Signage
Optional add-on
Optional add-on
Payroll
Optional add-on
Optional add-on
Labor and Inventory Management
Optional add-on
Optional add-on
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The better you know your customers, the better your marketing and results. <g>Get started today.<g>

blogs

Articles and resources for your restaurant.