NCR Counterpoint Features

Email Marketing

Connect with customers using an integrated pos email marketing tool that allows you to segment your customers based on purchase history, customer category, preferences, and other data in the customer record.

Targeted Marketing.

Use customer information and purchase history from your NCR Counterpoint system to set up customer segments, such as VIPs, loyalty card members, or purchasers of specific products. Leverage this information to target your email campaigns to customer needs and preferences.

Automated, Recurring Campaigns

Welcome new customers, send birthday offers and tell customers you miss them. Set up the email marketing campaign one time and going forward it will be sent out automatically.

With the integration to NCR Counterpoint, you only have one set of customer data. When you add a customer at the point of sale, they are automatically added to your email address list in NCR Customer Connect.

In addition to viewing who is opening or clicking your emails, NCR Customer Connect shows you the sales being driven by your campaigns. Robust campaign reporting allows you to see the true ROI of your emails.

“We selected Counterpoint as our provider because we needed a solution that would allow us to seamlessly integrate our database across multiple sites and maintain that information in one central location.”

Daniel Irizarry, IT Manager     

What makes NCR products and services different?