Amazon isn’t successful because it sells products for less. It’s successful because it sells products for less hassle. The retailer’s flagship AmazonGo store throws down the gauntlet to brick-and-mortar competitors, taking all the friction out of shopping and checkout. While it’s not yet fully-fledged, it’s an audacious leap into the future of friction-free retail, which is set to put customers firmly in control of their in-store experience.
Listen to our recorded webinar with Leslie Hand, VP with IDC Retail Insights, and Tom Chittenden, VP, and GM of retail solutions at NCR, to discover how to win in the future of frictionless commerce, and what retailers need to consider to make frictionless experiences work for their business.
Webinar: How to Win in the Age of "Now"
Hosted by: Retail Leader
Fill out the form below to access the webinar