By : Kenya Husband
September 17, 2015 08:30 AM
NCR Corporation (NYSE:NCR), the global leader in consumer transaction technologies, received the highest score in the current offering category in Forrester Research’s recent report (The Forrester Wave™: Point of Service, Q3 2015). Forrester Research, Inc., a global research and advisory firm, evaluated 10 top point-of-service companies against 59 criteria across three categories: “current offering,” “strategy” and “market presence.” In each category, Forrester scored criteria such core POS, product vision, security, international capabilities and geographic deployment.
Forrester scored NCR’s current offering 4.33 out of 5.00.
According to the report, NCR “with its vast experience and range of retail application assets, delivers a wide range of deep current capabilities, including specialist capabilities to serve the fast-growing convenience retail sub-vertical. Its investments in loyalty, convenience, and hospitality provide the assets to orchestrate differentiating customer experience across multiple retail sub-verticals and to respond to the changing retail environment.”
The report continues: “It also scored well on customer self-service, store-within-store functionality, and international deployment capabilities. NCR leads the field in terms of its ability to influence and adhere to standards, in addition to its vision and massive installed base. NCR would also appeal to retailers looking for a single vendor to manage applications and service globally and to manage legacy store estate.”
Retail Services Marketing Lead, Retail Solutions
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