Artificial intelligence, or AI, is something most of us encounter in our everyday lives without even knowing it. But what exactly is AI?
It might surprise you to know AI isn’t just one thing. As defined by Accenture, it’s a “constellation of technologies—from machine learning to natural language processing—that allows machines to sense, comprehend, act and learn.” In the simplest of terms, the core purpose of AI is to impart human intelligence to machines and technology—to make them more human-like.
And it shows up in all kinds of ways.
Those noise-canceling headphones you looked at online a few days ago? Now they show up in an ad in your social media feed.
Maybe it’s the recommended drama series that appears in your Hulu account.
Or how your smart thermostat adjusts the temperature so the house is just like you like it—right before you arrive home from work.
Or asking Alexa if you remembered to shut the garage door.
That’s all AI. It’s what makes it possible to offer immediate, intelligent insights and answers. It also enables personalized recommendations, guidance and offers based on interests and habits.