Are you using your website to promote awareness of digital banking?
Dedicated solution page
Do you have a page on your site showing the benefits of online and mobile banking?
Have you posted “how to” guides, FAQs and/or videos for digital banking on your website?
Are you using ad and messaging space to communicate new features and promote your app?
Do you call attention to new features in your mobile navigation with custom icons and text?
Do you send regular emails to users to promote digital banking or specific features?
App store reviews
Do you ask your satisfied users (including staff) to rate your mobile app or submit reviews?
Do you promote digital banking, new features or educational content on Facebook or Twitter?