The Self-Service Revolution is Real

 

Self-service is now an everyday part of our lives. We are living in a world in which consumers are increasingly using self-service technologies and demanding a wide range of self-service options. Consumers are choosing an increasing number and variety of channels to interact with business - such as the Internet, mobile devices, point of service devices such as Automated Teller Machines (ATMs), self-checkout, point-of-sale and kiosks.

New technologies are replacing more traditional channels as consumers demand "anywhere, anytime" convenience - 7 days a week, 24 hours a day. This adoption is accelerating and extends across industries as people use self-service kiosks in airports, hotels, train stations, banking centres and grocery stores. In fact, virtually everywhere.

In order to thrive and survive in this ever changing marketplace, companies need to recognize how swiftly consumers are embracing self-service technologies and be ready to offer a wider range of selfservice alternatives. To help companies understand the rapid adoption of self-service, NCR’s third annual consumer survey looked at Europe and specifically the UK, Italian, German, French and Spanish consumers’ perception and usage of self-service technologies across a range of industry sectors. This document highlights the key findings from the survey.