Hartford Restaurant Group: An NCR Case Study

 

Phil Barnett, a partner in Hartford Restaurant Group, turned to CCR Data Systems, his local authorized NCR Aloha reseller, to find more information on his restaurant technology options. “Once I understood how the NCR database management, loyalty, loss prevention and back office applications worked together and how it could provide more value for us than selecting multiple third-party vendors, it was a no-brainer to build upon our current NCR Aloha solution,” said Barnett. Hartford Restaurant Group decided to implement additional components of the NCR Aloha solution into each of its eight restaurants.

NCR Aloha Loyalty application allows the group to create targeted marketing programs for its customers, which add more value to the guest experience while increasing revenue and stimulating repeat business. With NCR Aloha Loyalty application, customers can check their loyalty status or update personal information on the restaurant’s Web site, which the group can then analyze for future marketing initiatives.

NCR Aloha above-store reporting helps Hartford Restaurant Hartford Restaurant Group better control and reduce food and labor costs with real-time measurements and increased visibility of inefficiencies. In addition, the NCR Aloha site and systems management applications allow them to manage site systems in a highly-secure environment, helping control settings, prices and menu items across all sites from any remote location. Furthermore, the NCR Aloha Restaurant Guard’s one-of-a-kind employee theft deterrent capabilities of NCR Aloha monitor all employee transactions on the point of sale and provide detailed reports of potential employee scams and fraudulent activity that could be taking place in restaurants.