Anatomy of a Cross-Channel Champion: An NCR White Paper

 

Retail winners have a relentless focus on the customer, and 100% plan to consolidate the shopping experience, loyalty marketing programs, and social and digital marketing across channels.

Winners also feel more strongly (88%) that consolidating customer data is a prerequisite to prioritizing the development of new cross-channel processes and systems.

The converged retailing experience is no longer a vision for the future—it’s here today. But have no fear, NCR’s c-tailing™ is here.

With NCR converged retailing (c-tailing) solutions, retailers can provide consumers a ubiquitous retail self service experience based on where and how they want to interact.

NCR’s portfolio of c-tailing solutions— including the NCR Enterprise Preference Manager, NCR Advanced Marketing Solution, self-checkout personalization, and point-of-sale software and services—enables seamless consumer interactions, whether at home, on the go, or in the store.